The Organisation

Our client is a well-established UK supplier of industrial and commercial cleaning equipment, providing equipment through purchase, hire and rental alongside servicing, maintenance and technical support.

Serving customers across manufacturing, warehousing, food production, construction, facilities management and other demanding environments, the business is entering its next phase of growth and is looking to further strengthen its commercial capability.

The organisation seeks a Fractional Commercial/Sales leader to help them through a period of change and growth and work closely with a new CEO in post.

The Role & Responsibilities

• Develop and execute the sales and marketing strategy alongside the senior leadership team.
• Lead, develop and performance-manage the sales team, introducing greater structure, accountability and commercial focus.
• Drive growth across new business, key accounts and existing customers.
• Identify priority sectors, customers and opportunities for profitable growth.
• Optimise the commercial proposition across equipment sales, hire/rental and service revenues.
• Embed effective sales processes, CRM discipline, pipeline management, KPIs and forecasting.
• Lead significant customer opportunities, negotiations and tenders.
• Align sales and marketing activity to generate measurable commercial outcomes.
• Use commercial data and reporting to improve decision-making and performance.

The Desired Candidate

• Proven B2B sales leadership experience within an industrial, equipment, technical or engineering environment.
• Strong track record of developing sales teams and delivering profitable growth.
• Experience of capital equipment and/or businesses combining sales, rental/hire and service revenues would be advantageous.
• Strong new-business and key-account management capability.
• Experienced in CRM, pipeline management, forecasting and sales KPIs.
• Comfortable introducing greater commercial structure within an entrepreneurial, owner-managed or family-owned business.

How to Apply

Please apply through the Russam portal.